We obtained a patent for its AI-Powered Predictive Marketing Technology. 

After two years of hard work, we finally made it!

We are proud to secure our first U.S. patent on behalf our predictive analytics solution, which delivers more precise digital marketing campaigns powered by advanced machine learning technology.  We are hoping that the patent will help us continue to generate expansive growth in the market and reach even more enterprise level clients.

We became a Meta Conversion Data Partner and a badged partner in the Campaign Management speciality.

We are among the first 50 Meta certified Conversion Data partners that were selected for the invite-only new category launch. Hubspot, Marketo, Salesforce, Segment, WordPress, and Tomi.ai.  

Thanks to a lot of campaigns that our customers are managing with Tomi.ai, we have also become a badged partner in Campaign Management specialty. 

Check us out!

Okta authorization in dashboard for enhanced user data security

As more team members on our customers’ teams are now using our solution, we have taken the opportunity to improve our security and authentication measures. We hope you’re enjoying a faster login procedure. Our data security officer is certainly happy now.

With love, Tomi.ai

Сообщение Tomi.ai News Q1 2023 появились сначала на Tomi.ai.

Here’s a summary of our quarter-by-quarter progress:

Quarter 1

Track the quality of sent events

Tomi.ai sends both actual and predictive conversions to advertising platforms. Track the volume, rate, and transfer status of all conversions on the project health page.

Send CRM feeds to the Tomi.ai repository

Sales data for ML training can now be transferred from your CRM and stored in Tomi.ai’s repository in an encrypted form.

Monitor the performance of A/B tests in the updated dashboard

Test and control campaign data and its delta from a single dashboard. Compare the real-life data and the accuracy of predictions.

Quarter 2

Model Registry Implementation

Run multiple AI models for training at once, varying data sources, collection periods, or other custom filters. Choose the most powerful model for sending data to advertising platforms.

Check out our new attribution report

Evaluate the true performance of your advertising channels and if your attribution model is consistent with the channel’s actual impact on sales.

Quarter 3

AUC TOC chart implementation

The AUC TOC (Area Under Curve Total Operating Characteristic) metric is, in simple terms, the quality of the model. Watch its trends on the charts or study the detailed data in the tables. If quality is dropping, it’s time to think about updating the model!

Create audiences in Meta

Click-of-the-button fast creation process for retargeting and look-alike audiences for value-based ad campaign optimization based on first-party and product data.

View the Knowledge Base to gain better insights into predictive reporting

Maps for quick integration, interpretations of indicators, tutorials for studying statistics, and instructions for understanding predictive reports.

Quarter 4

Switch between models to view their quality

Compare the performance of AI models trained on your data and choose the most efficient one.

Direct upload of lead scores into your CRM

Rate the quality of incoming leads to balance the workload within your sales team.

View Contact list, Leads and Sales in A/B Test Charts

Zoom in to see the value of each user and each session in the predictive attribution and A/B test reports.

Thank you for choosing us in 2022 and let’s rock it in 2023!

Сообщение Tomi.ai Product Update 2022 появились сначала на Tomi.ai.